definitely. I was a 'night owl'. spent most of university awake at night.
after implementing a strict 10 pm bedtime, I go to sleep in 5 minutes and sleep like a baby. then I wake up before 7 am with no alarm. 'night owl' indeed...
it's about using it for improved focus and creativity, rather than the prevalence of the behaviour. people go for walks in parks for many reasons, without acknowledging the beneficial effects