I can’t see the big deal. We use the Facebook SDK specifically for the free analytics. It’s just a default part of the SDK. It’s not sending anything any other analytics package wouldn’t
... they can't just deflect blame either. I'm sure they'd be happy to take credit for any success. Anyone who had direct control over the product is at fault.
It’s truly bizarre. Think a lot of it comes from people being influenced by YouTube , and rgb lights being one of those things that really only exists to appear on video.