How Evernote Onboards New Users(useronboard.com)

16 pointsby samuelhulickvor 12 Jahren6 comments

http://www.useronboard.com/how-evernote-onboards-new-users/

3 comments

thielevor 12 Jahren

It's interesting to see how little emphasis is placed on "Evernote, the product" on the homepage. More "Evernote, the ecosystem".

samuelhulickvor 12 Jahren

Yes, agreed. Evernote's strength seems to be its crystal-clear cohesion and focus on helping people remember things, but then it sells things like socks and wallets. I don't quite get it.

nadervor 12 Jahren

fascinating that users get it and they are successful. we purposely removed all this "crap" from our homepage so people don't get drawn away ...

samuelhulickvor 12 Jahren

Hi everyone! I'm the author of the teardown - if anyone has any questions, just let me know!

derrickreimervor 12 Jahren

Yet another fantastic teardown from Samuel!

samuelhulickvor 12 Jahren

Thank you very much, Derrick!