How To Use Personalization To Increase Customer Happiness(evergage.com)

4 pointsby shanellemvor 13 Jahren1 comments

How To Use Personalization To Increase Customer Happiness

http://www.evergage.com/blog/how-use-personalization-increase-customer-happiness

1 comments

I actually used something similar when I was running a web design business from home but it was so much harder to personalize actions all across the customer life cycle, I should check this out. It's great to be able to change CTA's for a customer that has already signed up for my newsletter, instead prompting him to sign up for a webinar :)