Some Advice for Celebrities and Startups Seeking Their Endorsements(bothsidesofthetable.com)

12 pointsby ssclafanivor 14 Jahren2 comments

Some Advice for Celebrities and Startups Seeking Their Endorsements

http://www.bothsidesofthetable.com/2012/11/23/some-advice-for-celebrities-and-startups-seeking-their-services/

2 comments

asanwalvor 14 Jahren

Odd post given that this is a problem that some minuscule % of startups (consumer oriented, LA-based, clueless founder) even ever have to think about.

Or perhaps it's a subtle dig at the new #DominateFund started by Ben parr and a few YC alums. http://www.forbes.com/sites/tomiogeron/2012/11/20/ben-parr-t...

cullendvor 14 Jahren

I'm not sure I agree. There are new models of pairing celebrities with startups that doesn't require 10% equity, or pairing them as your personal spokes person. Atom Factory's investment arm seems to be pioneering a new model here (www.AFSquare.com)