What motivates users to add/create contents in your web service (UGC)?
4 comments
What does CGM stand for?
CGM stands for Consumer Generated Media :)!
http://en.wikipedia.org/wiki/User-generated_content
Ah, I knew it by its old name of User-Generated Content.
From the list here -
http://en.wikipedia.org/wiki/CGM
- I'd suggest "Consumer Generated Media."
What I am curious about CGM is that what motivates users to share/add/create/etc. contents within the web service.
CGM usually consists of content generator and content consumer, and it is a Chicken-and-Egg problem to start a new CGM. You need contents to bring in traffic, but you also need traffic for content makers to keep adding new contents.
What are content makers' motivation? Why would they add contents to your CGM? What are some of strategies to motivates users to create contents?
It would be great if you can share your thoughts and insights :)!