Advertising Is Not a Sustainable Business Model for the Web(amitklein.com)

1 pointsby dpakrkvor 14 Jahren1 comments

Advertising Is Not a Sustainable Business Model for the Web

http://amitklein.com/2009/05/31/advertising-is-not-a-sustainable-business-model-for-the-web-unless-you-are-a-search-engine/

1 comments

mooism2vor 14 Jahren

The article is from 2009. The graph shows online ad rates halving over 2008. How much of that is a long term trend, and how much of that is because of the recession?

(Though this doesn't detract from the rest of the article, which covers alternate business models.)